Designing a variety of promotional materials including key holders, name cards, directory books, standees, and backdrops, ensuring brand consistency and attractiveness.
Analyze market trends, competitors, and customer needs to create targeted advertising strategies for peak and off-peak seasons.
Establishing and maintained partnerships with KOLs and KOCs, expanding the resort's reach and influence.
Designed and organized engaging workshop activities at the resort, enhancing the guest experience and promoting brand loyalty.
Edit and optimize the website in terms of content and images, post promotions on the website.
Collaborating directly with the General Manager to conceptualize and execute marketing campaigns to enhance the resort's image and brand.
Developing comprehensive marketing plans for high and low seasons.
Successfully negotiated cooperation programs with travel and tourism companies, leading to featured placements in magazines, websites, and ebooks.